Sneakers have been a wardrobe standby since Keds burst onto the scene in 1916, but entrepreneur Gary Gagnon found something lacking in the iconic shoe. For one thing, it isn’t recyclable, which means many a scrawled-upon Converse lies buried in a landfill, never to see the light of day again. With Remyxx, however, Gagnon plans to create a new breed of footwear, one that he claims is the world’s first 100 percent recyclable, completely landfill-free shoe. According to Soles4Souls, more than 300 million pairs of shoes were thrown away in 2011. Even though some shoe companies use recycled content in their products, most shoes still end up in landfills due to their use of mixed materials. While Nike’s Reuse-A-Shoe program has recycled an astounding 25 million pairs of athletic shoes into things like running tracks since 1990, it’s still just a drop in the bucket.
Made from a closely guarded blend of plastic, polyresin “canvas,” and rubber, Remyxx boasts bold colors and funky patterns designed to appeal to all ages. Remyxx shoes are constructed from a mix of polyresin materials. The top part looks like canvas and the sole like rubber. The entire thing is classified as and labeled with the No. 5 recycling symbol and can be recycled curbside in many cities that accept No. 5 plastics (presuming the recycling agencies recognize the shoes as recyclable). The brand was featured on the season finale of the hit ABC TV show “Shark Tank” in May, after which Remyxx founder, Gary Gagnon, was tasked with proving consumer interest in the concept through the online fundraising site Kickstarter.com. Recently, Remyxx reached its $40,000 fundraising goal, pre-selling more than 450 pairs of shoes, which will now go into production. Five styles will be manufactured in sizes ranging from a youth 4 to a men’s 12. Deliveries are expected in October.